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London Olympics 2012.

Fri, Sep 19, 2008

News & Updates, Production


Beijing was wonderful. I’ve already talked about how the opening and closing ceremonies were so well planned and produced, with movie scale budgets.

I thought I’d write a piece about the closing ceremony, which was excellent.

I thought I’d write a post about the wonderful British section, where they accepted the flag and then introduced not only David Beckham (world and interplanetary superstar whatever planet you’ve been on) and then Jimmy Page playing those riff chords to ‘Whole Lotta Love.’ The humour the Brits intend to use in 2012 was obvious already. I just loved the lollipop ladies (Google it if you don’t know) and the red London bus.

Then they fucked up.

I thought I’d use their 2012 London Olympic game logo here to promote the event. They won’t let you use it unless you pay them tons of money. So this is what it looks like if you don’t pay

I thought I’d use their video of the London (closing ceremony) segment available to watch on the BBC download section and the London 2012 Olympics website; except they won’t let you run it outside of the UK. So here’s what it looks like if you don‘t live in the UK

I expect it’s on YouTube somewhere, but I can’t be bothered to help anymore and it’s still four years away. I’ll fly over and get tickets for some of the events, but I may not mention it again.

Is that what they intended in the marketing department?

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This post was written by:

Stephen - who has written 182 posts on FILMandMOVIEmaking.com.


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