SIIMA, the Biggest and the most viewed South Indian Film Awards is back with its Eighth Edition to be held in Doha, Qatar on 15th & 16th August. India’s leading fashion retail chain Pantaloons is roped in for the second time in as the Title Sponsor for SIIMA 2019. Speaking on the Association with Pantaloons, Mr. Vishnu Vardhan Induri- MD Vibri Media said, “Fashion and Films go hand in hand and especially in South India fans try to imitate the styles of their favorite stars. We are happy to have Pantaloons as our title sponsor as well as styling partner for SIIMA 2019.” Mr. Ryan Fernandes, Head of Marketing & Ecommerce – Pantaloons said, “Pantaloons, India’s leading fast fashion destination and one of the fastest growing fashion retailers in South India. We are excited to partner with the 8th edition of SIIMA, a platform that globally recognizes the talent and work produced by our South India Cinema. This partnership brings together the best of fashion and the best of the film fraternity on the same platform. We are confident that this association will help us develop a deeper connect with our consumers in South India.” This festive season, Pantaloons will have ensembles that will style you for every occasion throughout the season. Its offering ranges from maxi dresses to ghera skirts, fusion tops to asymmetrical kurtas, long length tees to fashionable denim, smart chinos to printed shirts and lots more. Pantaloons will be hosting the Style Icon contest in Pantaloons stores, on social media, and several popular colleges for movie and fashion enthusiasts. The participants are required to create looks with Pantaloons apparel & accessories and post their pictures on the link provided to them, the internal team will assess the entries and 8 winners will be chosen. Pantaloons will be reaching out to over 1 Million consumers through their social media and are expecting about 50,000 registrations. They will be reaching out to consumers across multiple touch-points and 8 winners will get a life-time opportunity to travel to Qatar and attend the SIIMA finale! That’s not all, the winners will also have their moment in the limelight as they are called up on the stage to present the award to their favorite celebrities.
Vote for your favourites logging into the SIIMA website